Emily Winiker is a commercial photographer and director whose work moves fluidly between editorial refinement and documentary observation, resulting in imagery that is at once composed and unguarded, polished yet unmistakably real.
Born in Brooklyn and now based in upstate New York, her practice is grounded in a quiet attentiveness, guided less by imposition than by an instinct for timing, nuance, and the subtle emotional currents within a scene.
With over fifteen years of experience in commercial production, Emily has built a wide-ranging body of work across industries. Her assignments have taken her internationally, directing and photographing campaigns in both studio and on location, where she brings a measured, human sensibility to each frame, often revealing moments of understated joy and connection.
REPRESENTATION
WALTER SCHUPFER MANAGEMENT / KENNY ROCHE / kenny@wschupfer.com
*Photo Credit : Emily’s 5 year old son River, shot on film four days before giving birth to her daughter Paloma (born January 2026!)
CLIENT LIST
HUGGIES INSTAGRAM INTEL
JOHNNIE WALKER JOHN VARVATOS
LAYS LIPTON
LUCY ACTIVEWEAR
LULULEMON
META
MICHAEL KORS
MICHELIN TIRES MOMA MORE MOTHER NY
MTV
NIKE NIKKI CHASIN
POPPY HEALTH
RIO LAS VEGAS
ACADEMY SPORTS ADAM AND EVE DDB
ADIDAS
AMICA INSURANCE
APPLE
ATLANTIC RECORDS
BACARDI BALI BRITISH AIR
CHASE BANK
COCLICO DEUTSCH LA
DOS EQUIS
DOVE EPIBONE ESQUIRE FACEBOOK
FONTAINEBLEAU
GOOGLE HAMPTON BY HILTON
SAMSUNG SLOGGI
SOHO HOUSE
SPEEDO
STANCE SOCKS
SUNSILK SURF LODGE
TWITTER
UBER URBAN COWBOY
VANS
VICE
VIRGIN
VOLCOM
WALMART WELL+GOOD WHATSAPP XCOPRI
YAMAHA GUITARS